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Monday, October 10, 2011

A micro store front/business in the North End of Boston- why rent more?

      THE ADVANTAGES OF A SMALL BUSINESS, OR MICRO SHOP/STORE FRONT

I wish I grabbed an closer interior photo, but this little gelato stand (which you actually can walk into to order) is a mere 8' by 8' and nestled between two long-existing buildings. If I had to guess, this formerly would have been an unused alleyway space, but in this section of town, where real estate is at a premium, no space shall be wasted. It looked like this tiny little gelato house was making a killing throughout the night too.

A micro "gelateria", where the newly formed space overhead has become a city deck for the bordering apartments.
A closer look at the micro-gelateria (photos by Derek "Deek" Diedricksen)

WHY GO WITH SMALL (literally) BUSINESSES?

Less Overhead as a rental space- therefore, less "risk"
Less to insure in many cases
Less prone to break-ins (most would feel a smaller business would have less to steal, offer, etc)
Less headache/worry- as it would require a smaller cash outlay, or loans, to start-up
Less to clean and maintain on a daily basis
Less to heat

AND...if you pick the right product, even in a small space, you STILL could make sizeable profits (ie. I have talked to some lemonade and hot dog vendors before, who make an absolute killing). With this little gelateria, a small dish/cone was around $4.00, albeit in a high-rent city, but still, the ability to do financially well, even in a small space, IS there.

Make your small business MOBILE- and you also can follow the market, crowds, or economic trends, where the "gettin's good".

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